British The Phantom Menace Version "One Series" Kenobi Bus Stop

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British The Phantom Menace Version "One Series" Kenobi Bus Stop
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Other Info: The Episode I advertising campaign reached out to new audiences, particularly women, by depicting universal themes focused on character, emotion, and the human experience. The design firm created a visually bold poster style for the first "Star Wars" prequel, centered on the numeral 1. Initially, the campaign was only intended for Germany and Japan, but the project expanded to include the entire world outside the US. This full-color gradient tan poster is made of heavy paper stock and it contains the character Obi-wan Kenobi, with his serious head-on lightsaber pose and his tagline from the "One Series" themed posters - (one choice - one force). The Star Wars: Episode I - The Phantom Menace logo, in white, is found at the bottom center. These "One Series" posters were only used overseas as part of the international advertising campaign for Episode I, and the copyright information is found in the lower left-hand corner.

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