Canadian Star Wars "Uptown Theatre" Triple Bill One-Sheet 2

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Canadian Star Wars "Uptown Theatre" Triple Bill One-Sheet
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Other Info: On November 17-18, 1984 in Canada and on March 28, 1985, in the United States, there was one complete, uncut showing of the original Star Wars trilogy at nine participating theaters. These nine theaters were each given two personalized posters for the promotion of this event at their theater, creating one of the rarest and quite possibly the most valuable one-sheets ever produced for the Star Wars Saga (only the unproduced Teac & Tascam advance Star Wars one-sheets are rarer). These black and white, "photographically enlarged" posters, were created in tandem with the original local newspaper advertisements, with a few minor changes, and each one measures approximately 27" x 41", while the Canadian version is slightly larger at 27½" x 41½". These heavy stock posters have an embossed, textured feel to them, and they contain the three movie logos, along with the theater's name, box office information, and any sound system logo (eg. THX) that applied to that individual theater. The American versions of this poster contain text at the top that proclaims - "For the first time in America, The Star Wars Trilogy", while the Canadian version says, "Special Showing, One Performance Only, The Star Wars Trilogy." In America - this special performance benefited the Corporation for Public Broadcasting. In Canada - the proceeds went to the Canadian Children's Foundation (a United Way Benefit). (The poster pictured here is the Canadian triple bill one-sheet from the Uptown Theatre, in Toronto, Canada. - Owned by Famous Players Film Company at the time of the trilogy showing - It has the "PARENTAL GUIDANCE ADVISED" rating on it in the lower right hand corner above the 70MM banner.)

Theater Info: With an original seating capacity of 3,000, the Uptown Theatre was one of Toronto’s largest theatre’s. It opened September 18, 1920. It was equipped with a Warren3 Manual 14 ranks theatre pipe organ which was opened by organist Horace Lapp. It was damaged by a fire in the 1960’s, which gutted the main auditorium. Following the fire, the theatre was rebuilt. The Uptown Theatre reopened and continued to show movies when it was closed in September, 2003. The theatre was demolished in December, 2003. During the demolition a crane hit a support beam in the auditorium and killed a civilian in a building next door and injured 14 other people. Famous Players has announced that it will replace the Uptown Theatre with a ten-screen movie center across the street, which will be part of a condo-plus-retail complex at 1 Bloor St. E. planned by the development company Nastapoka. *Theater information from Cinematreasures.org

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"PARENTAL GUIDANCE ADVISED" rating emblem
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This special performance will benefit The Canadian Childrens Foundation.
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One Performance Only - Uptown Theatre - Toronto, Canada
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Special Showing, One Performance Only, The Star Wars Trilogy.
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Star Wars "Uptown Theatre" Triple Bill One-Sheet Newspaper Ad