USA The Phantom Menace Version "One Series" Fan Club Banner

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USA The Phantom Menace Version "One Series" Fan Club Banner
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Other Info: The Episode I advertising campaign reached out to new audiences, particularly women, by depicting universal themes focused on character, emotion, and the human experience. The design firm created a visually bold poster style for the first "Star Wars" prequel, centered on the numeral 1. Initially the campaign was only intended for Germany and Japan, but the project expanded to include the entire world outside the US. This full color gradient purple banner is made of heavier paper stock with a plastic coating on the front and a dull white paper backing. It contains the character Darth Maul, with his dual lightsaber pose and his tagline from the "One Series" themed posters - (One Truth - One Hate). The series logo is found at the top (Episode I) and the Star Wars logo in white is found at the bottom. These "One Series" posters were only used overseas as part of the international advertising campaign for Episode I, however, this one prequel character was the only official "One Series" banner that could be purchased here in the USA by Star Wars Fan club members.

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